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- [Narrator] For the
recycling industry to improve,

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it's essential to turn used plastic

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into the building blocks
for new materials,

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instead of waste.

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In order to minimize their footprint

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and reduce plastic waste,

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coffee giant Keurig has pledged

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to make all of their K-cup pods recyclable

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by the end of 2020,

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by changing the material used

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in the container of their
K-cup pods to polypropylene,

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a sought-after plastic
for recycled materials.

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When most plastic gets recycled,

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it first gets sorted
according to material type.

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But not all plastics are
created, or even sorted, equally.

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So to improve the sorting
process at their facilities,

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Keurig's recycling partners
are turning to robots.

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Those robots are making better,

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more efficient sorting possible,

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and in turn a future
with less plastic waste.

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But it requires innovative
thinking and investment

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to see the benefits long-term

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and make recycling profitable enough

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to truly give plastics a second life.